SJP NYC comes in a multi-print bottle inspired by the custom-designed Oscar de la Renta dress Sarah wears in the ad campaign for the fragrance. Sarah Jessica Parker's new scent is a "snapshot of Carrie Bradshaw".

The 'Sex and the City' actress - who plays Carrie in both the TV series and movies - says her latest fragrance, SJP NYC, was designed as a homage to a vision of her character.

She explained at its launch at New York's Sweetie Pie restaurant: "What I really wanted to do was capture an image, a snapshot in my head of Carrie Bradshaw, that sort of freeze-frame of her walking down any New York City street at an idyllic time of year in a floral-print dress on her way to meet somebody or to do something, or surrounded by her women friends.

"You can go anywhere with that, because we live in a fragrant city,"

Sarah also said she was surprised when the ingredients for the fragrance came together, as it is concocted of scents - wild strawberry with gardenia and vanilla - she wouldn't usually choose.

She added: "What we arrived at was very surprising to me because it's not notes that I generally cotton to - but I love it."

SJP NYC comes in a multi-print bottle inspired by the custom-designed Oscar de la Renta dress Sarah wears in the ad campaign for the fragrance.
POST: 2024-05-01