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Choulan Fashion (China) Co., Ltd. was established in 1999 with registered capital of 20 million yuan. Base Group Co., Ltd. Yantai Choulan fashion, is specialized in production, design, marketing and brand planning, management of professional clothing company. Existing international standard workshop of 15,000 square meters, covers an area of 30,000 square meters, from Japan, Germany introduced the women's world-class production line 20, can produce high-level Women 600 000 (set). Choulan company's main products are "Choulan" brand high-level professional ladies, who won the 99 '(China) International Fashion Fair Gold Medal and the China Fashion Week `99," Evaluation of the National Top Ten Media "title. Products targeted at middle-grade, 25 years old -40 years old, is very sensitive to fashion, with certain economic strength and cultural attainment, the U.S. does not want to know how to wear a very exaggerated white collar workers, target consumers. Product style is simple, comfortable, affordable color, fabric texture and attention to the natural, style is not fancy, is naive in the pursuit of continued integration of epidemiological factors and trends, so that the brand extension of the existing tradition, but also the addition of a new trend, which has enduring vitality. To comply with the trend of global economic integration, early occupation of the international market, Choulan fashion company was in May 2000 and established a joint venture of Italy JTATESSILE Textile Fashion Co., Ltd. Yantai Aishu Lang. Choulan second phase will be fully, then, the joint venture will be the largest in north China's senior women's export processing bases, production capacity will be expanded to produce high-level Women's 1.2 million (sets), Senior Women's 60 production lines, 2,500 employees . Aishu Lang hired Italian designer known as the company's chief design, fabric mainly Italy, France, the world's top fabric brands continue to integrate into the international fashion the most popular features, which fully demonstrates the perfect combination of fashion and life, develop their female charm. Choulan company has eight sales offices established in various places, more than 100 stores (Office), sales network throughout northern China, the market has been running in the specification. Choulan people adhering to the "united, progressive, pragmatic, and dedication," spirit of enterprise culture as the basic point to clothing, to advance the awareness, the spirit of a people-oriented business philosophy, determined to create a well-known fashion brands in China.