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The brand formerly known as Adam + Eve, now known as Adam. By designer Adam Lippes, named fashion brand, mainly produces sportswear and underwear.

Adam Lippes graduated from Cornell University, the Polo Ralph Lauren began his public relations in the fashion industry's first business. In 1996, Adam Lippes switched to the Oscar De La Renta, where he was a rapidly growing luxury fashion industry one of the youngest creative director. Adam Lippes in 1996 and 2003, as Oscar De La Renta Ltd's global creative director, he and Mr. de la Renta brand every aspect of the close cooperation, including design, marketing and new business development.

In 2003, Adam Lippes decided to pursue his dream to develop durable high-grade cotton underwear. In the "white Tee with a perfect shock the fashion world," Under the doctrine, Adam Lippes began a global search for the best cotton, cashmere and wool cashmere manufacturer. The spring of 2004, Adam released in Saks Fifth Avenue was named after his brand. Since then, Adam's products extend from high-grade cotton underwear to the entire line of sportswear.

2007 can be said to Adam and his company years. In August, he became the prestigious CFDA Fashion Designers Association members. September, Fashion Week in New York, Adam released his first official show T-station, access to a lot of comments, the next day's women's show also fame. In Vanity Fair's October numbers, Adam boarded the "future master of style," the essence of the list, known as today's most important young designers. December 2007, Adam Meatpacking District in Manhattan to open his first stand-alone boutiques, men's and women's are the way of life of display, customers are free to hand-picked. Adam Lippes now lived in New York.