description

Guangdong Garment Co., Ltd. was established when the waves than in 1992 and headquartered in Guangzhou, the company has been committed to the development of men's casual clothing, leather products. 1993 started with "waves than when" brand, and the formation of set design, production and sales operations of the system, by virtue of several years of continuous development and improvement, "when the waves than the" brand has become men's casual clothing Jiao-Jiao who, in order to make the brand more series, "than when the waves" in 2003 to increase the development of leather products, and by the majority of consumer recognition and love. As a mature casual brand, "wave than when" everything from subtle to start with every product from design to manufacturing process are to strive for perfection, so that each "wave than when" consumers really appreciate the impressionistic, comfortable, casual essence.

Brand:

1, brand positioning: when the waves as the leading men's casual than the brand, for the taste, the pursuit of fashion and individuality, the success of a new era of leisure and simple man.

2, product positioning: high-end leisure, for a taste of freelancers, is a pragmatic blend of leisure and lifestyle brand, able to adapt to daily work, social and outdoor activities, wear needs, pay attention to simple implication of fashion, comfort and personality characteristics.

3, management: when the waves than the franchise philosophy, adhere to "honesty, customer first" purpose, from the products, operations, training, full support for franchisees.

Brand

Longbrigs story began in the early 1990s. In 1992, a group interested in fashion and fashion trends of the IT family of brokers set up a design studio in Hong Kong, European and American brands made specifically for the order-aided design. With the production line northward, they have created in Guangzhou and Hong Kong markets concurrent HUICHANG company, and in 1995 the leisure brand Longbrigs (waves over time) successfully registered in the domestic market.

As the business continues to expand, Longbrigs ushered in a series of changes gradually from a single auxiliary single-product production and marketing towards intensive, and diversified, international brand management practice.

2003: Longbrigs corporate restructuring, marking a new era. The top international fashion designer when (Fujiwo Ishimot) to join, the more integrated the brand into new blood, so that highly sensitive products and fashion sense into a unique design, and integration of European style and American feelings , outlines a new era of urban male elite image - the perfect combination of East and West, is produced by the collision of modern classic clap appreciated.

2005: Longbrigs group of companies in Hong Kong to expand business, and their attention to the international, along with the active use of the International Cotton Association, Tencel Association, International Association of Italian fashion clothing association between the latest industry information quickly and with leading fabric suppliers to optimize the use of traditional techniques and advanced technologies to every detail reflects the quality and combination of mainstream fashion.

2006: Spring Fashion Week, Longbrigs continuation of consistent quality in casual style, plans to launch men's clothing SRORT, JEANS series, the brand design is more plentiful, making the product more segments.

2008-2009: After the top international interior designers Ero mietinen themes and designs, so Longbrigs store reached the pinnacle of the realm. Natural wood with environmentally-friendly design-based, adding a variety of metal finishes mosaic, the whole store full of European style, elegant and comfortable and upright people feel powerful. The interior design and fashion trends into one, do not tend to be stereotypes of Longbrigs bring the total to give your lifestyle and have fun and enjoy the beautiful unique inspections.

2010: continued through market integration and resource development, won the "Top Ten men's brand of Guangzhou", Northeast, Northwest and other regions to develop a wave of success when the brand development strategy than a blueprint for an important part of the gradual improvement of regional sales network, brand size and influence continues to expand, with the practical operation, the value of the brand, the superiority of a step by step to success, it is by virtue of a successful philosophy for the brand than when the waves grow. Longbrigs is not only a noble symbol of identity and status, but also allow a large number of successful men feel the essence of fashion culture, deeply appreciate the unique brand of charm! Longbrigs's slogan is: the consumer satisfaction, the investor profits. Let us work together to share the joy of her success to bring it!