description

Brand story: In two thousand years ago, the beautiful princess fell in love with a Spanish kind, handsome ordinary gardener, this romantic love story that they were passed down the Spaniards, and affecting every Spanish girl. Story from the princess turned into many hearts filled with pomegranate, among the green leaves Yin Yin, ignited a fiery, gorgeous to the extreme. To commemorate the princess, pomegranate has been named the national flower of Spain, it glamorous bold personality, achievement of a non-deliberate to please others, not willing to follow the crowd, independence, freedom, passion and romantic lingerie brand deepfeeling (Dipufeilin)

Brand concept: the release of free spirit with underwear, to the joy of passion into life

Brand positioning: personality, beautiful, romantic

Target customers: the age of 22-35 years old, know how to care for themselves, fly heart of modern urban women.

Brand Style: from Spain, passionate life, philosophy, product design, wind waves in Europe, full of nimble and fun. Atmospheric tones of natural, simple being, revealed a delicate process, to fashion all financial details in the product. Without a trace of the Department highlights the unique temperament.