description

Lion Wei Lei (L. SERELLI) men's brand, to enter the Chinese mainland market in 1995, authorized by the Hong Kong Mega Group Core Apparel Co., Ltd. Wuhan Lion Lion Wei Lei registration and operation of all brands of commercial activities. Company as a production base in Dongguan, Wuhan marketing headquarters, have opened in Hubei, Hunan, Sichuan, Chongqing, Guizhou, Yunnan, Shanghai, Fujian, Jiangsu, Zhejiang, Anhui, Henan, Shaanxi and other provinces a number of brand stores. And the capital city as the center of a solid foundation to further expand the two cities on the radius. Brand Mission:? So that each man can wear L. SERELLI reflect the unique personal style, brand history:? Singapore designer Mr. Li Weisi create a personal brand L. SERELLI, in Singapore in 1986 opened its first franchise brand store, opened in Hong Kong in the same year the brand image of the franchise stores. 1995 by the Hong Kong Mega Group L. SERELLI brand into mainland China. Brand meaning:? Identified L. SERELLI English founder Liwei Si English name for the brand? Identified as SERELLI Chinese homonyms in Chinese, because the brand traceability in Singapore, the national standard is the first lion tail carp, also known as the Lion City, it is translated as "lion Wei carp. "Brand concept:? Shape restrained and elegant style, the pursuit of refined sense of quality. Brand beliefs:? Expression reserved style of fashion taste, promote positive and healthy attitude towards life of the young. Brand characteristics:? Slim plate using a simple geometric lines and get great beauty, emphasis on silhouette, proportion and with the changes. ? Our commitment:? Let each man have to find the most suitable fashion their own clothes?