description

Close of the present, many companies and their brands want to expand their market in China, we must employ a number of different agencies (market research companies, advertising and public relations firms, media buyers, sourcing agents, distributors, etc. ) to complete their brand management, but the lack of a unified focus on collaboration and a serious impediment to the consistency and effectiveness of brand strategy. Brand management can have the ability to handle different stages of the process in large multinational organizations, they can easily be found in China. However, they cost too high, and rarely have their subtle differences practice and correspond to the Chinese market. In considering the brand strategy, the current were not a major factor, then the latter can not get enough attention. Therefore, compared to those cross-border institutions, local and foreign collaborating institutions is a viable option, not only because of cost effectiveness, and they have direct knowledge of the Chinese market. However, this type of companies are few. Competitive advantage as China's accession to WTO, in terms of lower trade restrictions and a more reliable trading environment. Not only more and more large overseas multinational companies to enter the Chinese market, and many small and medium enterprises to enter the Chinese market a very high rate, so the existing multinational companies had to use more brand strategy to maintain market share, Then, domestic producers have to improve their brand image, the creation of a new brand, penetrate new markets in order to remain competitive, all of these companies need strategic brand management, but also the services we can provide the host. Services to extend your brand into the Chinese market and one-stop service, we will use the Chinese market can provide all the opportunities necessary to provide you with comprehensive, accurate, and competitive service. As manager of your brand in China, Beacon will: · Market research and analysis of future preparation and execution of marketing and brand for your startup for publicity to help you take advantage of distribution channels for local manufacturers, contractors, lead licensed distributor and sales analysis to provide resources to track the value of your brand you in touch with key customers to its own advantage and our best local service providers together to provide the most effective guarantee of the brand reasonable guide, we provide all the services in accordance with international standards, but cheap fares.