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Enterprise Development Co., Ltd. Guangzhou Stupid Rat is a collection of fashion shoes development, production and marketing in one entity enterprise. Headquartered in Guangzhou city of China's most vibrant center of fashion section of 700 square meters of business area, the existing elite middle and senior management of more than 50 people. Consists of brand marketing center, R & D Center, Ministry of Foreign Trade, Ministry of commerce, etc. sector.'s wholly-owned shoe factory located in Quanzhou, China, Stupid Rat Sporting Goods Co., Ltd. Fujian Jinjiang shoes capital city has two international advanced production line of cold forming sticky shoes, more than 80 senior and middle management people, more than 500 shoe workers , average daily production reached more than 8,000 pairs of shoes, the full implementation of ISO9000 standard production product management, product quality and R & D capabilities are in the same industry-leading level, the product widely praised by domestic consumers, in a terminal fashion shoes and apparel market, enjoy "Women board King "and" street sports fashion first brand "in the world.
Since its establishment, adhering to the "innovation, development, beyond the win-win" business philosophy, adhere to the "terminal, channels, headquarters," the overall development of the principle, none other channels, profit-sharing terminals, product development and production in the Strict quality while more attention to every detail of the terminal operation, only four years, "Stupid rat fashion street style" of marketing channels cover all over the country, development and stability of the counters and more than 2,000 post-Office, LLC 200.
Strong product development capabilities, world-class product quality, witnessed the growth of the product system, the operating mechanism of scientifically sound, simple-minded, hand mouse Development Co., Ltd. Guangzhou, let us grow together to create brilliant tomorrow Stupid mouse.
Stupid rat, concern the details of each terminal operation! Wang to build China's first store brand.
Mouse is smart consonance in nature, lovely animals, vulnerable animals to promote the brand name communication, supplemented by Chinese "Stupid" modified, underscores the brand focus procession, leading the fashion personality culture.
◇ Brand Spirit Hard, strong, creative, motivated, full of love, do not succumb to stress!
◇ brand positioning: young, sun, fashion
◇ Brand advocates: Fashion on the streets I call the shots!
◇ Brand objectives: the youth fashion trends shoes advocates, street fashion shoes brand.