Goyard was founded in 1853, more than 150 years, its founder, human Francois Goyard. Nineteenth century, European trains, ships developed, large-scale travel social phenomenon. At that time the royal family, nobility, love the rich go out in early spring trip to a take a few months, need a lot of Trunk wood cabinets, installed a lot of clothes and personal items, such as books, polo supplies, toiletry items, etc., want to During the trip as comfortable with the home.
Goyard in response to customers need to design a suitcase for different purposes, such as wooden Diptyque candles, champagne boxes, can be said to create first of its kind. The design of Taiwan in the 1920s to accommodate typewriters, paper and document books, luggage, luggage department by the French government granted patent rights. There has never been a bicycle boxes, beer boxes.
Therefore, Goyard's customers include the British royal family, the U.S. President and the Russian nobility, "Sherlock Holmes" author Arthur Conan Doyle's wife, the husband will be worked out with custom desk, supermodel Naomi Campbell also ordered the dogs on appliances, luggage dog box. As long as the guests, Goyard can do, can be said that popular in high society throughout Europe and America.
Goyard travel trunk particularly bright and clean. Because all canvas bag to waterproof making them to hemp, cotton and hemp fiber mixed spun into smooth and then painted the arabinose (Crystal Gum Arabic), so that water power would have been good, solid poplar and beech wood wooden travel and more durable. With metal hardware: angle, lock and handles, each site, workers are inlaid by hand, each piece nail, a route, each leather fold, as a French craft.
Goyard canvas on the Y-pattern back in 1892, first, that first appeared in the luggage of decorative patterns, much earlier than the LV's Monogram pattern emerged.
Canvas pattern, also from the workers one by one point, rather than template imprinting. Every point on the Y word, inspired by the four kinds of flowers in four colors represent. France, traditionally, Y character design is a symbol of the tree, but trees are a symbol of man, the Y formed by the three V-shaped pattern, extended family, three generations of men for the Goyard.
From the feel, the canvas soft leather bag light on people who travel a great grace, Nor Ying Bengbeng or too weak to form soft fall. The rounded shape of the handle alone, every man to do the car line, with careful positioning of the hand and so simple, delicate and detailed, giving us intimate feel.
For all guests personalize service, guests at the handbag or suitcase decorated with personal initials and the special significance of the motifs such as leaves, but if you want to add a special pattern Liang Meilan like, then we must face to face discussions with the designer before. Although Mr.Alex Signoles will come to Hong Kong from time to time, it is difficult to satisfy all customer requirements, so the store staff can provide customers with simple subscription services, such as short and straight, etc. plus. Generally three letters or numbers to 0, a straight to 0, but in particular the price pattern interview with the designer.
However, in 1998, Goyard family, from generation to generation family business was sold to Jean-Michel Signoles. In fact, long before the acquisition is Goyard Signoles loyal Fans, he collected numerous antique luggage trunk, the acquisition is actually fulfilled one of his wishes.
Signoles insist Goyard the traditional process, in France, the 100 bag factory technicians adhere to hand each step, since each box sold has been providing life-long service. Therefore, any small detail, as a thorough search for top-aspen stand such a thing as baggage, can not carelessly.
Goyard more than two years ago to change the strategy of the introduction of several modern handbags and the development of more than 10 kinds of new colors, so that even more expansion of the territory of Goyard.
Goyard brand theme
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Goyard was founded in 1853, more than 150 years, its founder, human Francois Goyard. Nineteenth century, European trains, ships developed, large-scale travel social phenomenon.
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