description

Marino Development in China 2000: Marino Orlandi international brands to enter China. 2001: more than one year in the Chinese market research, market demand for China at that time, created a new marketing model: using simple paper shelf, premium products, so that Chinese consumers the first to know Marino Orlandi.

2003: Marino Orlandi After 2 years of development, has opened the country to promote nearly 500 outlets, as well as some small boutiques and counters, with a large number of loyal consumers. At the same time, it can celebrate is that we also met a group of like-minded partner, this year in September, the Changsha opened its first store, the brand image has been further enhanced.

2004: Marino Orlandi orders will be held the first autumn and winter, this platform brings together all the endorsement and support of Marino Orlandi has been the cooperation of partners, and reached a consensus, determined to capture the market stores and specialist marketing model for the brand image of more improved.

2005: Marino Orlandi order will once again host the fall and winter, this time of Marino Orlandi is a new attitude has been displayed in front of consumers, more than 200 stores and over the counter, which stores more than 50 square meters to 55, more stores over 100 square meters, so the scale of few in the industry. 2006: ... ...

Brand core values: to lead the fashion, value for money, everywhere

Brand management: people-oriented, integrity management, scientific management, pragmatic and innovative

Brand positioning consumer groups: consumer groups Marino 18 ~ 40 years old city mainly middle-income urban men and women