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You Yi Trading Co., Ltd. Guangzhou POLI President by the LEEJIWONG founded in 2007, initially to enter South Korea's leading boutique clothing company "LEE SOOK HEE COLLECTION" engaged in design work. Exposure and after two years, established a women's brand "YASI", shoes brand "MAREE", jewelry brand "MAREE". And this year, thanks to world-renowned fashion designer Andre Kim to play board division chief for the division, for the brand and lay solid foundation.

South Korea was established in 2001 FACTORY JM garment factory, the same year, own jewelry brand "NABE" and the 2001 Women established brand "JOLIE & DEEN" brand, and successfully entered the Korean APM shopping mall and DESIGHNER CLUB. After a firm footing in the Korean market, Mr. Lee to look into the Chinese market.

He grasp the current situation in 2002. Set up in Guangzhou, China FACTORY JM clothing factory, to accept international clothing brand commissioned to design and processing, as well as he fully understand the Chinese culture and Chinese consumer demand, has won valuable time 5 years.

2007, "JOLIE & DEEN" officially registered trademarks of Guangzhou, at the same time moved to the mainland production processes, in order to reduce costs, enhance competitiveness, and formally "JOLIE & DEEN" brand into the Chinese market.

You Yi Trading Co., Ltd. Guangzhou POLI attaches great importance to develop and design products. Lee relied on their own fashion design and production of over 15 years of experience as a design director. "JOLIE & DEEN" to sign the European Fine Art Street fashion apparel learn to use Hollywood-style colors, finally, coated feel to the birth of the Koreans, and then build the brand for Asians wearing apparel.

"JOLIE & DEEN" determined pursuit of aesthetics, taste, artistic, and targeted the perfect unity, create a new image of modern women's, and then displayed a bright future, current and medium-sized customer sales network throughout the city, have joined the chain stores points (counters) and operated stores more than 11.