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Xiamen Fashion Co., Ltd. Shang Yu, who in 2007 and 2008 established a bump monk nest two fashion brands, is due to the development needs of the company, to upgrade the original brand integration OUTLINE outline, the current market, Xiamen and Zhongshan stores two WTO shop OUTLINE outlets, plans to expand in the next two years to 5-8 at home in Xiamen outlets, become influential fashion brand management company.
Brand interpretation: OUTLINE outline is the first-line women's fashion elite designers and brand EIN together to create a combination of the brand, its design team with color, style, interpretation of the current treatment of women in an elegant way of life, OUTLINE, affordable, whole casual style, fashion, intellectual. OUTIINE the design team, they will stand in the forefront of fashion for everyone who loves fashion OUTLINE intellectual young woman with the style they like best.
Brand features: to form as a breakthrough to match the color tone, stressing keyboard style sensory, whole and series.
Brand: creativity, change living conditions of all women.
Brand segments:
OUTLINE mainly 20-35 years old, independence, freedom, sense of fashion and quality design of modern young intellectual woman. They are true I am happy to have a unique personality, for the United States, they always have their own unique perspective. They are white-collar business or love art and fashion industry workers, career: She motivated fine convergence, in life, her passion and frank, she was close to fashion and not just follow the crowd, refused to do the popular slave, for the United States and she always have their own unique perspective, OUTLINE will bring their leisure, energy, fashion, fun way of life.